Station Advertising

Buyer
NETWORK RAIL INFRASTRUCTURE LIMITED
Value
£1,900,000,000
Closes
20 November 2026
Where
London
Type
Open tender

In plain English

Network Rail is looking for a company to manage, maintain and run advertising space across UK railway stations. The winner will operate advertising displays at stations run by Network Rail and train operating companies, with potential to add more advertising locations during the contract period. This is a massive concession contract worth an estimated £1.9 billion to £2.2 billion over the full term.

What the buyer wants

• Take over and operate all advertising space at participating railway stations, including maintaining the physical advertising infrastructure • Manage the commercial side of advertising: sell advertising slots, collect revenue, and handle advertiser relationships • Be ready to incorporate additional advertising locations into the contract as the rail industry restructures and more assets become available

Likely requirements

Our reading of the notice. Always check the tender documents.

This contract is completely unsuitable for small businesses. It requires a large, sophisticated organisation with hundreds of millions in financial resources, extensive experience managing national advertising networks, and the ability to invest heavily upfront with revenue returns spread over many years. The estimated £1.9 billion value means only the largest advertising or infrastructure companies will be capable bidders.

How to bid

This is an open tender: any eligible business can respond directly to the buyer by the deadline, with no framework membership needed.

How to write a tender response

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