RHOI: Ymgyrch Marchnata Integredig, Cyfathrebu a Newid Ymddygiad / Integrated Marketing, Communications and Behaviour Change Campaign
- Buyer
- Awdurdod Parc Cenedlaethol Eryri
- Value
- £35,000
- Closes
- 30 November 2026
- Where
- Gwynedd
- Type
- Open tender
In plain English
Eryri National Park Authority wants a marketing agency to create and run a bilingual Welsh and English campaign for RHOI, a scheme that encourages visitors and locals to do positive things like using public transport, volunteering or using Welsh, in return for rewards from participating local businesses. The campaign will start in Bala and Betws-y-Coed and is worth £35,000.
What the buyer wants
• Develop and deliver an integrated bilingual Welsh and English marketing campaign that raises awareness, changes behaviour and encourages people to download the RHOI app • Develop the user journey (see, understand, join, act, receive a reward, share, repeat) and identify the communications, behaviour change interventions and marketing activity needed at each stage • Support the scheme as it grows from the pilot areas across the wider Eryri region over time, working with partner organisations, community groups and businesses
Requirements
What could rule a small business out: The notice does not list specific qualifications, insurance or certification requirements, but it asks for an experienced marketing and communications supplier with bilingual Welsh and English capability and experience of behaviour change, which may rule out smaller firms without a proven track record in these areas.
Always check the tender documents.
How to bid
This is an open tender: any eligible business can respond directly to the buyer by the deadline, with no framework membership needed.
Where to apply
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Questions about this tender? The official notice gives the buyer's contact.
How to write a tender response
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